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Thanks for the Feedback:

The Science and Art of Receiving Feedback Well By Douglas Stone and Sheila Heen Amazon Summary: The bestselling authors of the classic Difficult Conversations teach us how to turn evaluations, advice, criticisms, and coaching into productive listening and learning We...

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Significant Steps in Market Segmentation

Significant Steps in Market Segmentation

What is market segmentation? This is a market strategy that involves breaking down of target market (customers) into smaller groups. It is a more refined group that allows businesses to perform a robust evaluation. Market segmentation is not a product of guesses; it...

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A More Beautiful Question

By Warren Berger Summary by Getabstract It’s Not What You Already Know… When you face a problem, you look for a solution. That seems reasonable enough, but is solution-seeking always the best strategy? You generally devise solutions by drawing on information you...

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