Thought Leadership BLOG
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Latest Blogs
Feeling an outcast? Do not make this mistake
The feeling of being an outcast has followed us all throughout our lives if it’s that first day at a new school or even that first meeting with your new coworkers at a new job. It’s a...
How to master your mindset?
“The mental flexibility of the wise man permits him to keep an open mind and enables him to readjust himself whenever it becomes necessary for a change.” – Malcom X In order to venture into society, we must master our mindset...
No1 ‘must-know’ about Wisdom
“Knowledge is realising that the street is one way. Wisdom is looking both directions anyway.”“Wisdom is the power to put our time and our knowledge to the proper use.” –Thomas j. Watson As humans, we constantly misinterpret intelligence and knowledge with wisdom. It...
Thought Leadership Tweet
By Liz Alexander and Craig Badings Amazon, Walmart, Wiley, and another website summary Thought leaders advance the marketplace of ideas by proposing actionable, commercially relevant, research-backed, new points of view. They engage in and showcase innovative thinking...
Everything You Need to Know About the Decoy Effect
The decoy effect is a simple yet amusing strategy used in the business to trick the customers into buying a more expensive product. However, the customer thinks that they are being provided with a better value for their money. This article will learn more about the...
The Thought Leaders Practice
By Matt Church, Scott Stein and Peter Cook Authors said: The Thought Leaders Practice is a practical blueprint (in a green book) for positioning yourself as the leading information expert in your field. The book lays out the path—from white belt to black belt—and...
How to improve your brand with Reverse Marketing
What is reverse marketing? The importance of marketing in business can be written in a few pages. The essence of marketing is to bring customers to your company. That is why organizations find means of advertising their products and services to people: traditional or...
How Selective Distortion and Perception Marketing Works
If you want to understand the concept of selective distortion while keeping in mind perception marketing, this is the place for you! We will help you know particular distortions and help you use selective distortion to your advantage in your business! What is...
steps how to prepare for the future
Have you ever thought about how to prepare for the future? Have you had moments to think about what the future holds? It is essential to prepare for both the present and the future. The future is a time yet to come. It’s also the predicted outcome of a plan. The...
Authority Marketing: How to Leverage 7 Pillars of Thought Leadership
Author: Adam Witty, Rusty Shelton Marketing never had a greater ally than Authority, and here’s why. In the book, Authority Marketing: How to Leverage 7 Pillars of Thought Leadership to Make Competition Irrelevant, Adam Witty...
Important types of creativity
Creativity is not a new word to us, but there are different types of creativity. In the past, we might have been surprised by the level of creativity shown by a person. The truth is that creativity is meant for everybody. In our professions, entrepreneurial, etc.,...
What is Self-disclosure in the workplace?
Self-disclosure in the workplace is a matter that needs excellent thought. If not well handled, it might affect one's image and relationship within the office. Is it safe to disclose your true self and identity within your workplace? When can you do it? How does it...
Playing Big: Find Your Voice, Your Mission, Your Message
By Tara Mohr Amazon summary: A groundbreaking women’s leadership expert and popular conference speaker gives women the practical skills to voice and implement the changes they want to see—in themselves and in the world In her...
